Certified Scrum Professional - Product Owner

Certified Scrum Professional – Product Owner®

Certified Scrum Professionals challenge their teams to improve the way Scrum and Agile principles are applied. They have demonstrated experience, documented training, and proven knowledge in Scrum.

The difference between a good product and a revolutionary one often comes down to the leader behind it. Are you prepared to take that leap? Our Certified Scrum Professional Product Owner course is more than a credential; it’s your launchpad to the zenith of Product Leadership.

Product Owners - Delivering Advanced Product Strategy

Picture yourself at the helm of product innovation, driving initiatives that resonate across markets and within your agile teams.

As a product leader you are

Navigating shifting market demands with agility while maintaining product vision and integrity.
Aligning and motivating cross-functional teams in a fast-paced, ever-changing agile environment.
Overcoming communication barriers between stakeholders, teams, and users to ensure a unified product direction.
Scaling teams to deliver on multiple product goals
Balancing technical debt with the pressure to deliver new and innovative features rapidly.
Prioritizing a vast backlog with conflicting interests and limited resources.
Ensuring customer value and satisfaction in the face of complex project constraints and deadlines.
Keeping up with the latest industry trends, tools, and agile methodologies to stay ahead in a competitive market.
Convincing stakeholders with compelling arguments using data and data visualization
Managing personal career growth while fostering the development of junior product managers and the team.

Such skills are hard to learn via lecture alone – so this workshop is hands-on, interactive, and goes into deep practice.

Our Certified Scrum Professional Product Owner course is meticulously structured to guide you through the complexities of modern product ownership. It’s a journey of learning, application, and transformation. We are more than educators; we are mentors who have weathered the storms of product management and emerged with insights that only experience can teach. We understand the challenges you face because we’ve faced them too. Our mission is to pass on this hard-earned wisdom to you.

Learn the Nuts & Bolts of Great Product Leadership

A great PO leader skillset spans:

Creating a portfolio strategy
Customer journey mapping for portfolio of products
Coaching junior product managers
Advanced Hypothesis Testing
Advanced prototyping
Advanced scaling product teams
Conflict resolution for competing priorities
Managing expectations with executives and with product teams
Creating a safe place for product teams

The self-paced training format that offers learners fast, condensed lessons combined with Immersive exercises that are interwoven into each lesson to get you hands-on practice and deep coaching to help you with challenges you like to overcome as a product owner.

Coaching

A key component of this journey is our one-on-one coaching sessions with the instructor are tailored to be transformative in several ways:

Personalized Attention: Each coaching session is tailored to your unique challenges and goals. This personalized approach ensures that you’re not just learning in theory but are receiving guidance relevant to your specific situation.
Deep Dive into Real-World Scenarios: We will work with you to dissect and understand complex real-world scenarios that you encounter. This deep dive moves beyond textbook examples, offering practical, actionable strategies that you can apply directly to your projects.
Skill Enhancement: One-on-one coaching provides an opportunity to hone specific skills such as stakeholder communication, strategic decision-making, and team leadership. This targeted skill development is designed to elevate your proficiency beyond the standard curriculum.
Feedback and Reflection: Constructive feedback is a cornerstone of growth. Your coach will provide candid, insightful feedback on your approach, helping you to reflect on and refine your techniques and strategies.
Career Advancement Guidance: Beyond the scope of product ownership, these sessions offer guidance on personal branding, career advancement, and leadership development, preparing you for the next steps in your professional journey.
Accountability and Support: Your coach acts as an accountability partner, ensuring that you’re not only learning but also implementing these learnings effectively. This support system is crucial in fostering continuous improvement and confidence.
Overcoming Specific Obstacles: Whether it’s a challenging team dynamic, a complex product roadmap, or stakeholder management, the coaching sessions are a safe space to strategize on overcoming the specific obstacles you face.

Sample video of the conflict resulotion, topic you will learn in Class

By the conclusion of this dynamic course – you will be prepared with the skills, knowledge, and experience to not only maximize product leadership skills but also optimize revenue and scale your product.

Become a catalyst for change by helping your teams and programs apply these concepts to become resilient, learning organizations able to thrive in today’s emerging markets.

Format Self paced course with four 1 hour virtual coaching sessions
Price $895
Instructor Anil Jaising
Duration 6 months access to complete 80 hours of online self-paced content
Location Online Event

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Course Breakdown In 6 Easy Modules

Create Portfolio Strategy

In this module, learners will be able to
1. Discuss the difference between business strategy and product strategy
2. Discuss case studies on Focus, Insights (including quantitative, qualitative, and technology insights), and vision pivots
3. Develop a deep understanding of the target market, the competition, and the overall business strategy and go-to-market strategy.
Customer Journey Mapping

In this module, learners use a case study in banking to describe and realize the benefits including
1. Understanding the customer experience (detailed view of the customer touchpoint)
2. Identifying customer needs (expectations of the customer at each touchpoint)
3. Improving customer satisfaction (how to increase customer loyalty and retention)
4. Aligning internal teams (breakdown silos and improving collaboration across departments) and finally improving business outcomes.
Building a product playbook

Using a case study approach, learners will be able to build and coach junior product managers and their teams to ensure that the product is developed and launched successfully and that all team members are aligned and working toward the same goals by building a product playbook. This will include how to:
1. Define the product vision and strategy
2. Conduct market research
3. Define the product roadmap
4. Define key metrics
5. Create product development processes
6. Document product details
Conflict Resolution for competing priorities

In this module, learners will practice techniques from
1. Luma institute - https://www.luma-institute.com to engage customers and stakeholders to resolve conflicting priorities
2. Practice techniques of conflict resolution for Active listening, Empathy, Negotiation, Mediation, Collaboration, Assertiveness and Problem-solving
Optimizing product metrics

In this module, learners optimize product OKRs by
1. Aligning with overall business goals.
2. Setting SMART goals to ensure that product OKRs are clear, actionable, and aligned with the overall strategy of the product and the business.
3. Prioritizing goals.
4. Identifying the key results that will indicate progress towards the product OKRs. Set up a tracking and review process to regularly monitor progress toward the product OKRs.
5. Communicating progress towards the product OKRs to the relevant stakeholders
6. Adapting and iterating product OKRs as needed based on changing business needs, market conditions, and changing customer needs.

User Story Mapping

In this module, learners create a visual representation of the user's journey through a product or service and break down the user's needs into smaller, more manageable pieces.
Product Journey Mapping

In this module, learners use the user personas that they have previously identified for their product and map to the various stages of the product and its touchpoint. They learn to find opportunities and pain points and map them to a high-level set of features. The features are refined and categorized to create a high-level schedule that will drive the product roadmap
Advanced Prototyping

In this module learners practice prototyping techniques such as feasibility prototypes, user prototypes, live data prototypes, and hybrid prototypes.
Communicating with Executives

In this module, learners will be able to explain the strategies for success in leadership communication and explore anti-patterns. Key communication patterns will be explored and practiced including
1. One-on-one communication.
2. Communication during product discovery
3. Moving discussions from opinion to data
4. Using high-fidelity prototypes for sign-offs instead of simple sprint reviews
Advanced product backlog management

In this module, learners assess how organizations emphasize outcomes and impact over output. They compare at least three techniques to order a Product Backlog, defend the order of a Product Backlog with one or more stakeholders and evaluate their Scrum Team’s ability to effectively refine the Product Backlog.
Hypothesis Testing

In this module learners
1. Conduct experiments for your product using Lean Startup.
2. Organize and prioritize their experiments.
3. Identify a hypothesis, experiment, metric, and validation for your assumptions.
4. Classify the type of experiment (lab studies, sales\tracking actions, market analysis, or participatory design & analysis) and what is being tested (customer interest, customer preferences, or customer willingness to buy)

Your Instructor

Certified Scrum Trainer with Over 30 Years of Industry Experience

Anil’s career had an explosive start in the early 1990s, he worked on a messaging product that sent messages across the world in 3 seconds with a team that aligned with the Values and Principles of Agile. The product won the best Open Systems Award in 1994. From the beginning of his career, he has been tinkering with code, infrastructure, product development, and consulting in various industries.

His deep expertise in financial services and startups in developing business models has resulted in multiplying revenue and avoiding risk. He recently led a cloud transformation program for 250 application teams that saved one of the world’s largest bank over $25 million. His deep Agile, DevOps, and leadership experience have guided multiple organizations to achieve high throughput, market focus, productivity, and quality in building products. He has a deep interest in instructional design and is a certified Training from the BACK of the Room Trainer

He is a Certified Scrum Trainer with Scrum Alliance and a Certified DevOps Trainer with DevOps Institute. Anil is also adjunct faculty teaching “transforming organizations” in the project management graduate program at New York University. Anil is well regarded in the industry as an Agile, Executive, and Technical Coach. He has helped several organizations successfully implement continuous integration, continuous testing, continuous delivery, and SRE practices. He is currently guiding the product marketing and development of a telemetry dashboard for Atlassian products.

What Do Our Students Say About Our Class?

TrustScore 4.9

Excellent

"As a student who recently attended the Certified Scrum Product Owner class, I must say that it was a truly wonderful experience. The class was engaging, fun, and very interactive, which kept me fully engaged throughout the entire session… One of the things I particularly enjoyed about the class was the way we had breakout sessions and worked collaboratively with other classmates. This allowed us to exchange ideas and learn from each other's experiences, which added an extra layer of depth to the class… Overall, I would highly recommend this class to anyone who wants to learn more about Scrum and become advanced certified Scrum Product Owner. It was a great experience and I feel like I gained a lot of valuable knowledge and skills that I can use in my work going forward"

The CSP-PO® Certification Is Designed For…

FAQ

What is the cancellation policy?

Concepts & Beyond support staff is happy to assist you! We understand that things can change, and we strive to be as agile as possible with respect to registrations. Please email us no later than 5 business days before the start of the workshop and we’ll arrange a refund or transfer to a future date. Cancellations received within 5 full business days of the start of the course will receive a credit (no cash value) towards a future workshop. Please request changes by emailing info@conceptsandbeyond.com.

How soon can I get my CSP-PO® certification?

On completing your participation in the full workshop, we will let the Scrum Alliance know of your successful completion of the course. You’ll receive an email from them to setup your profile on the Scrum Alliance website and then you’ll be a Bonafide, official CSP-PO®!

Certified Scrum Professional - Product Owner