Elevator pitch to sell Scrum to Stakeholders and Executives
By Anil Jaising Published On March 30, 2023
Would you like to explain Scrum to anyone in 2 minutes? Well, I have an elevator pitch for Scrum for you. I teach this in my certified scrum master workshops to equip my scrum masters defend and sell scrum in their organizations. I learnt this elevator pitch co-training with my mentors.
Scrum is a lightweight framework for delivering products. It’s a new way of working where teams keep the progress of the work transparent, the outcomes of the work are frequently inspected, and those frequent inspections lead to adapted feedback. As teams progress through the cycle of short iterations of transparency, inspection and adaptation, teams deliver quality products.
Teams get feedback from their stakeholders and adapting to the work. With time, the risk of failure decreases and the probability of success increases.
